MINE / GQ MAGAZINE

GQ Spain proposed to me a fashion film with the inspiration of the popular book “50 shades of grey”, but it’s clear to me that in a contemporary sexual relationship a kiss hides more than a tongue.

Brands in order of appearance:
Assaad Awad, Gucci, Boss, Christian Dior, Valentino, Agent Provocateur, Christian Louboutin, Nelsy Chelala, Lily Blossom, Hackett, Aristocrazy, Hublot.

Direction & Story: Álvaro de la Herrán
GQ Fashion Director: Sara Padilla
She: Marina Jamieson
He: Garrett Neff
D.O.P: Jose Luis Salomón
Stylism: Inma Barandica & María M. Folla
Make-up & Hair: Mauro Saccoccini
Music & Sounds: Your Nemesis / Pete Diggens
Sound Designer: Steve Miller
Editor: Álvaro de la Herrán
Colorist: Anne Szymkowiak
Production: © Ipodermix Studio

La Jolla International Fashion Film Festival ( July 26th – 27th 2013)
International Fashion Film Awards 2013 (Best Director Nomination)

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Starting today, you can also see the film “MINE” in this Madrid exhibition because of the 20th anniversary of GQ Spain.


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The fashion film for GQ Magazine has millions of viewers in more than 150 countries. Sexy.


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“Mine”  received the nomination as best director in the International Fashion Film Awards.


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Interview for CANAL + Spain in a program focused on fashion films as new editorial and branded content. The program include “Mine” and “Alumbramiento” among others films.